The advantage of digital marketing is to know the Dubai market and its opportunities. We at Viacon capitalize on those opportunities and craft them into outstanding digital marketing campaigns. Viacon constructs its digital marketing campaigns for the UAE market by employing an end-to-end, omni-channel methodology driven by top-tier technology, extensive market expertise, and creative solutions specific to the region’s distinct digital dynamics. With more than 100 tech and marketing professionals working out of Dubai, Viacon designs cutting-edge strategies that combine performance marketing, SEO, content marketing, social media management, and web/mobile development so that every campaign is data-driven and culturally contextual. The agency puts significant focus on the UAE’s multicultural, digitally literate audience, leveraging big data and audience segmentation to produce highly customized campaigns that appeal to both local and expat markets. Viacon’s plans are based on the most recent industry tendencies, including AI-based personalization, micro-influencer partnerships, and short-form video content.